Introduction to Stages

Running a business can be an emotional journey. Solid commercial business support is important, but financial reports can never tell the whole story of the business owner experience.

At times you will feel elated, at other times, frustrated or disillusioned. While these feelings go up and down, they can be controlled because every business grows along the same emotional journey.

The feelings that you as a business leader experience are quite normal, and importantly everyone who undertakes any venture will follow a similar emotional path. The only factor that differs is the speed at which we go forward along this path.